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18+Bet only what you can afford to lose.

Value Betting and the Kelly Criterion

A value bet is a price that pays more than the real chance deserves. Expected value measures how much more; the Kelly criterion turns that into a stake size.

Expected value in one line

EV% = your chance × decimal odds minus 1. At odds of 2.50 and a 45% chance: 0.45 × 2.50 minus 1 = 12.5%. On average, each ₦1,000 staked on bets like this returns ₦125 profit. The expected value calculator does the sum.

Where chance estimates come from

  1. Fair oddsRemove the margin from a sharp market with the margin calculator and compare with a softer bookmaker's price.
  2. Your own recordsA model or a long, honest record of your picks by type and price.
  3. Not hunchesA feeling that a team "must win" is not an estimate. If you cannot explain the number, do not bet on it.

The Kelly criterion

Kelly share of bankroll = (chance × odds minus 1) ÷ (odds minus 1). With ₦50,000, odds 2.20 and a 50% chance, full Kelly is 8.33%, a ₦4,167 stake. The Kelly calculator shows full, half and quarter Kelly.

Why fractions of Kelly

VersionGrowth if estimates are rightSwingsDamage if estimates are too high
Full KellyHighestLargeSevere
Half KellyAbout three quarters of fullMuch smallerLimited
Quarter KellyLowerSmallSmall

Most estimates are a little optimistic. Half or quarter Kelly protects your bankroll from that.

Positive EV does not stop losing runs. Ten losses in a row are normal over a season of bets at 2.50.

Questions

How do I know if my estimates are good?

Record every bet with the odds and your estimate. After a few hundred bets, compare your average estimate with the actual win rate.

Is a favourite ever value?

Yes. Value is about price against chance, not about short or long odds.

Can I combine value bets in an acca?

Yes, the EV compounds, but so does the risk, and the chance estimate gets harder.